Campari
Campari stands as Italy's most iconic bitter aperitif, produced in Milan since 1860 using a secret blend of herbs, spices, and fruit peels. This vibrant red liqueur delivers a distinctive bitter-sweet flavor profile that has made it essential in classic cocktails and Italian drinking culture for over 160 years.
The Campari recipe remains unchanged since its creation by Gaspare Campari, featuring a complex infusion of bitter orange, rhubarb, ginseng, and numerous other botanicals. The liqueur's characteristic crimson color and balanced bitterness make it the cornerstone of classic cocktails like the Negroni, Americano, and Campari Spritz. Served neat over ice or mixed with soda water, Campari stimulates the appetite and aids digestion according to Italian tradition. The brand has expanded globally while maintaining its artisanal production methods and commitment to quality. Campari's versatility extends beyond cocktails to culinary applications, where it adds depth to desserts and savory dishes.
The Campari recipe remains unchanged since its creation by Gaspare Campari, featuring a complex infusion of bitter orange, rhubarb, ginseng, and numerous other botanicals. The liqueur's characteristic crimson color and balanced bitterness make it the cornerstone of classic cocktails like the Negroni, Americano, and Campari Spritz. Served neat over ice or mixed with soda water, Campari stimulates the appetite and aids digestion according to Italian tradition. The brand has expanded globally while maintaining its artisanal production methods and commitment to quality. Campari's versatility extends beyond cocktails to culinary applications, where it adds depth to desserts and savory dishes.
Frequently Asked Questions
What does Campari taste like?
Campari has a distinctive bitter-sweet flavor with notes of orange peel, herbs, and spices. The taste is complex and slightly medicinal, with a pleasant bitter finish that makes it perfect for aperitif cocktails.
How do you drink Campari?
Campari can be enjoyed neat over ice, mixed with soda water, or used in cocktails like Negroni and Americano. In Italy, it's traditionally served as an aperitif before meals to stimulate appetite.
What cocktails use Campari?
Classic Campari cocktails include the Negroni (with gin and sweet vermouth), Americano (with sweet vermouth and soda), and Campari Spritz (with prosecco and soda). These drinks showcase Campari's bitter complexity.
