Travis Hasse's Cow Pie 750ML

Travis Hasse's Cow Pie 750ML is a 15% ABV Wisconsin cream liqueur blending dairy cream, chocolate, caramel, and vanilla with Caribbean rum. Directly inspired by the beloved Cow Pie candy produced by Baraboo Candy Company in Wisconsin, this expression translates a regional confection into a richly layered dessert spirit with genuine Midwest roots.

Quick Facts: ABV: 15%  |  Origin: Cambridge, Wisconsin, USA  |  Style: Cream Liqueur  |  Distillery: Dancing Goat Distillery

Production & Heritage

Cow Pie is produced at Dancing Goat Distillery in Cambridge, Wisconsin, a facility that has built its reputation on small-batch spirits rooted in local ingredients. The liqueur starts with a base of Caribbean rum, which is then blended with real Wisconsin dairy cream and layered with chocolate, caramel, and vanilla flavoring. The concept pays direct homage to the Cow Pie candy — a chocolate, caramel, and pecan cluster made by Baraboo Candy Company — and that confectionery DNA carries through in every element of the finished product.

Tasting Notes

Aroma: Milk chocolate leads immediately, followed by a butterscotch-like caramel sweetness and a soft vanilla undercurrent. There is a faint hint of toasted nut that rounds out the nose.

Taste: The entry is rich and creamy, with sweet chocolate dominating the front palate. Midway through, salted caramel and brown sugar notes emerge, balancing the sweetness with a touch of depth. Vanilla and a subtle warmth from the rum base develop toward the peak, keeping the profile from becoming one-dimensional.

Finish: Medium in length with a smooth, coating texture that lingers like melted chocolate. The caramel and vanilla notes persist, fading into a gentle warmth that confirms the rum foundation beneath the cream.

How to Drink Cow Pie

Cow Pie is best served well-chilled, either as a straight shot or poured over ice to let the cream and chocolate flavors open gradually. Its dessert-forward character also makes it a versatile cocktail ingredient.

• Espresso Martini: The chocolate and caramel complement coffee liqueur and fresh espresso, adding a candy-bar dimension to the classic.
• Mudslide: Cow Pie substitutes naturally into this blended cocktail, amplifying the chocolate and cream layers beyond a standard Irish cream.
• Spiked Hot Chocolate: Stirred into warm cocoa, the liqueur melts seamlessly, adding caramel sweetness and a light rum kick without overpowering the drink.

Best For

• After-dinner dessert pours to close out a holiday meal
• Gifting to someone who loves chocolate and cream-based spirits
• Adding a Wisconsin-made conversation piece to a home bar
• Hosting dessert cocktail parties where approachable, sweet spirits shine

Frequently Asked Questions

What does Cow Pie taste like? Cow Pie delivers a rich, dessert-forward profile dominated by milk chocolate, buttery caramel, and vanilla cream, with a gentle warmth from its Caribbean rum base. It drinks like a liquid version of the Baraboo Candy Company's iconic chocolate-caramel clusters.

How does Cow Pie compare to Baileys Irish Cream? Baileys uses an Irish whiskey base at 17% ABV, while Cow Pie builds on Caribbean rum at 15% ABV and leans much more heavily into chocolate and caramel candy flavors. Cow Pie is notably sweeter and more dessert-focused, whereas Baileys offers a more balanced whiskey-and-cream profile.

Is Cow Pie good for sipping neat? Yes — served chilled, it works well as a standalone dessert sipper, though its 15% ABV and pronounced sweetness make it better suited to small pours or shot-sized servings rather than extended sipping sessions.

Where is Cow Pie made? Cow Pie is produced at Dancing Goat Distillery in Cambridge, Wisconsin. The liqueur uses Wisconsin dairy cream, tying it directly to the state's strong dairy heritage.

What foods pair well with Cow Pie? Brownies and chocolate cake amplify the shared cocoa notes. Pecan pie mirrors the candy inspiration. Salted pretzels offer a savory contrast to the sweetness. Vanilla ice cream makes a simple affogato-style dessert when Cow Pie is poured over it. Fresh strawberries provide acidity that cuts through the cream richness.

What sizes does Cow Pie come in? The standard and most widely available size is the 750ml bottle.

Is Cow Pie worth the price? Cow Pie positions as a moderately priced cream liqueur that punches above its tier in terms of flavor distinctiveness. Its direct connection to a specific regional candy gives it a novelty and authenticity that many mass-market cream liqueurs lack, making it solid value for dessert-spirit fans.

Why Cow Pie?

What separates Cow Pie from the crowded cream liqueur category is its specific origin story — this is a spirit designed to replicate an actual candy, not just a generic chocolate-cream blend. The use of real Wisconsin dairy cream and a Caribbean rum base creates a profile that tastes more intentional and regionally grounded than many competitors. At 15% ABV, it remains approachable enough for guests who shy away from higher-proof spirits while still carrying enough structure for cocktail use. For anyone drawn to dessert spirits with genuine provenance rather than marketing-driven flavor gimmicks, Cow Pie delivers a credible and distinctive option.