Jack Daniels Old No 7 Tennessee Whiskey 375ML

Jack Daniel's Old No. 7 Tennessee Whiskey 375ML is a charcoal-mellowed Tennessee whiskey bottled at 40% ABV (80 proof) in a convenient 375ml size. Winner of a Gold Medal for "World's Best Whiskey" at the 1904 St. Louis World's Fair, Old No. 7 remains the flagship expression from one of America's most recognized distilleries, and the bottle that defined Tennessee whiskey as a category unto itself.

Quick Facts: ABV: 40% (80 proof)  |  Origin: Lynchburg, Tennessee, USA  |  Style: Tennessee Whiskey (NAS)  |  Distillery: Jack Daniel Distillery

Production & Heritage

The Jack Daniel Distillery in Lynchburg, Tennessee, has been producing whiskey since the mid-19th century and has been owned by Brown-Forman Corporation since 1956. Old No. 7 is built on a mashbill of 80% corn, 12% malted barley, and 8% rye, then distilled and subjected to the Lincoln County Process — a slow filtration where the fresh spirit drips through ten feet of sugar maple charcoal over three to five days. This charcoal mellowing, sometimes called "the extra blessing," strips away harsher grain character and oily mouthfeel before the whiskey enters new charred American oak barrels for maturation, typically around four to five years.

Tasting Notes

Aroma: Opening notes of ripe banana and vanilla cream give way to brown sugar and toasted oak. A faint whiff of charcoal and soft cereal grain lingers underneath, grounding the sweetness.

Taste: The entry is gentle and sweet, with banana bread and caramel arriving first on the palate. Mid-palate brings toffee, biscuit-like malt, and a thread of cherry sweetness. As it develops, maple and oily charcoal emerge alongside subtle rye spice and pepper.

Finish: Medium in length with a slightly astringent, mouth-drying quality from the charcoal mellowing. Oak, black pepper, and lingering brown sugar taper off cleanly.

How to Drink Old No. 7

Neat or over a single large ice cube is the simplest way to appreciate the charcoal-mellowed character; a splash of water opens up the banana and caramel aromatics. Old No. 7 also serves as a reliable cocktail backbone: a Lynchburg Lemonade highlights the whiskey's sweetness against citrus and triple sec; a classic Whiskey Sour plays its caramel and vanilla against fresh lemon for a balanced, crowd-pleasing drink; and a Tennessee Mule — the regional twist on a Moscow Mule — pairs the charcoal smoothness with ginger beer's bite.

Best For

• Stocking a travel bag or camping kit with a reliable, portable whiskey
• Sampling Tennessee whiskey before committing to a full 750ml bottle
• Mixing a round of whiskey cocktails at a small gathering
• Gifting a casual introduction to American whiskey

Frequently Asked Questions

What does Old No. 7 taste like? Old No. 7 leads with banana bread, caramel, and vanilla, followed by toasted oak and subtle rye pepper, with a charcoal-influenced smoothness throughout.

How does Old No. 7 compare to Jim Beam White Label? Both are entry-level, high-volume American whiskeys, but Old No. 7 undergoes the Lincoln County Process charcoal filtration, which produces a noticeably smoother, less grain-forward profile than Jim Beam White Label's classic bourbon character. Jim Beam tends to show more peanut and corn sweetness, while Old No. 7 leans into banana, charcoal, and maple.

Is Old No. 7 good for cocktails? Its mild sweetness and smooth finish make it one of the most widely used whiskeys in cocktails, performing well in sours, highballs, and cola-based drinks without overpowering other ingredients.

Where is Old No. 7 made? Old No. 7 is produced at the Jack Daniel Distillery in Lynchburg, Moore County, Tennessee — a dry county where, ironically, no liquor is sold in stores.

What foods pair well with Old No. 7? Smoked pulled pork complements the charcoal and caramel notes; pecan pie mirrors its brown sugar sweetness; sharp cheddar contrasts its vanilla richness; grilled peaches echo the stone-fruit undertones; and dark chocolate amplifies the toasted oak finish.

What sizes does Old No. 7 come in? Old No. 7 is widely available in 50ml, 200ml, 375ml, 750ml, 1L, and 1.75L formats, making this 375ml a mid-range option for moderate use or travel.

Is Old No. 7 worth the price? Old No. 7 positions squarely as an entry-level Tennessee whiskey, and its price reflects that accessibility; for the level of smoothness delivered by the Lincoln County Process, it represents solid value within the everyday American whiskey tier.

Why Old No. 7?

The Lincoln County Process is the single production step that separates Old No. 7 from the broader bourbon category — ten feet of sugar maple charcoal filtration over multiple days creates a gentler, more refined spirit than its price point might suggest. That distinction helped earn a Gold Medal at the 1904 St. Louis World's Fair, and the process has remained fundamentally unchanged since. In a crowded field of entry-level American whiskeys, Old No. 7 delivers a recognizable flavor signature — banana, caramel, charcoal — that works equally well sipped straight or shaken into a cocktail. This 375ml format makes it easy to keep on hand without over-committing shelf space.