Purity Vodka 34 750ML

Purity Vodka 34 750ML is a 40% ABV Swedish vodka distilled 34 times from organic winter wheat and malted barley at the historic Ellinge Castle. It earned 97 points and "The Best Vodka" designation at the 2017 Ultimate Spirits Challenge — one of more than 150 international gold medals the brand has collected.

Quick Facts: ABV: 40% (80 proof)  |  Origin: Southern Sweden  |  Style: Ultra-Distilled Organic Vodka  |  Distillery: Purity Distillery, Ellinge Castle

Production & Heritage

Purity Distillery operates from Ellinge Castle in the Skåne region of southern Sweden, surrounded by some of the country's most fertile agricultural land. The vodka begins with a mashbill of certified organic winter wheat and malted barley, then undergoes an extraordinary 34 rounds of copper-surface distillation. This repeated contact with copper strips away congeners and impurities at each pass, producing an unusually clean spirit while preserving the grain character that cheaper charcoal filtration tends to erase. The "34" in the name refers directly to this distillation count — the flagship expression in Purity's range, which also includes higher-distilled variants.

Tasting Notes

Aroma: Clean grain and soft cereal notes lead, followed by light citrus and a faint whisper of white chocolate. The nose is fresh, delicate, and restrained rather than neutral.

Taste: The entry is smooth and velvety, immediately coating the palate with a rounded texture. At mid-palate, a flavorful interplay of bread, vanilla, and gentle sweetness develops, balanced by a subtle citrus brightness. The overall impression is pure and well-integrated — the organic grain comes through clearly without any harsh edges.

Finish: Medium in length with a crisp, refined close. A lingering note of almond sweetness and a trace of lemon-pepper astringency keep things interesting well after the sip.

How to Drink Purity 34

Purity 34 rewards neat sipping, especially when served slightly chilled to around 40–45°F, where its grain character and velvety texture are most apparent. A single ice cube opens the aromatics slightly without dulling the finish. For cocktails, its clean but flavorful profile makes it a strong foundation:

• Vodka Martini: The natural vanilla and grain sweetness stand up to dry vermouth without disappearing, making a Martini that actually tastes like something.
• Espresso Martini: The white chocolate and almond undertones complement coffee liqueur and fresh espresso rather than competing with them.
• Moscow Mule: The soft citrus notes in the vodka harmonize naturally with fresh lime and ginger beer, adding depth to a straightforward highball.

Best For

• Vodka drinkers upgrading from mass-market brands who want genuine grain flavor, not just smoothness
• Gifting someone who appreciates Scandinavian design and craft — the bottle and backstory deliver
• Hosting a blind tasting alongside other premium vodkas to highlight what extensive copper distillation achieves
• Building a cocktail bar where the base spirit needs to contribute flavor, not just alcohol

Frequently Asked Questions

What does Purity 34 taste like? Purity 34 delivers a smooth, velvety palate with flavors of bread, vanilla, and soft citrus, balanced by gentle sweetness and a crisp almond-tinged finish. It reads as clean but distinctly flavorful — not the stripped-neutral profile many expect from vodka.

How does Purity 34 compare to Grey Goose? Both occupy the premium vodka tier and use wheat as a primary grain, but Purity 34 undergoes 34 distillations with copper contact versus Grey Goose's single continuous distillation, resulting in a noticeably silkier texture and more pronounced grain sweetness. In blind-tasting comparisons frequently cited by the brand, Purity 34 tends to be described as richer on the palate with a more defined flavor arc.

Is Purity 34 good for sipping neat? Yes — the 34 rounds of copper distillation remove harshness while preserving enough grain character to make neat sipping genuinely engaging, especially when served lightly chilled.

Where is Purity 34 made? Purity 34 is produced at Purity Distillery, located on the grounds of Ellinge Castle in the Skåne region of southern Sweden. The surrounding farmland supplies the organic winter wheat used in the mashbill.

What foods pair well with Purity 34? Smoked salmon or gravlax, where the vodka's clean finish cuts through the richness. Fresh oysters on the half shell, complemented by the spirit's citrus and mineral undertones. Mild, creamy cheeses like burrata or fresh chèvre. Dark chocolate truffles, which echo the white chocolate note in the vodka. Traditional Swedish crispbread with herring and dill for a regional pairing.

What sizes does Purity 34 come in? The standard offering is the 750ml bottle, which is the most widely available format.

Is Purity 34 worth the price? Purity 34 positions as an upper-premium vodka, sitting above mass-market brands but competing directly with established names like Grey Goose and Belvedere. Its 97-point Ultimate Spirits Challenge score and extensive medal count provide measurable evidence that the 34-distillation process delivers results beyond marketing — it represents strong value within the premium vodka tier.

Why Purity 34?

The 34-distillation process is not a gimmick — it earned the vodka a 97-point score and "The Best Vodka" title at the 2017 Ultimate Spirits Challenge, along with a Gold Medal at the International Wine & Spirit Competition the same year. Wine Enthusiast has rated it between 92 and 93 points, and the brand has accumulated over 150 international gold medals. What separates Purity 34 from competitors is the combination of organic grain and extreme copper-contact distillation, which produces a vodka that is simultaneously very clean and genuinely flavorful — a balance most brands sacrifice one way or the other. For anyone who has written off vodka as a tasteless mixing spirit, this bottle makes a compelling counter-argument.