Press Seltzer Blackberry Hibiscus 12Pk

Press Seltzer Blackberry Hibiscus 12Pk is a 12-pack of hard seltzers brewed at 4.0% ABV, pairing bold blackberry with floral hibiscus in a gluten-removed malt base. PRESS earned the national consumer vote for "Best Hard Seltzer" at Seltzerland events across the country, and Martha Stewart Living has named the woman-owned brand among its favorite woman-owned food companies.

Quick Facts: ABV: 4.0%  |  Origin: Milwaukee, Wisconsin  |  Style: Flavored Hard Seltzer  |  Brand: PRESS Premium Alcohol Seltzer

Production & Heritage

PRESS is brewed in Milwaukee, Wisconsin, using a malt base combined with water, citric acid, fructose, and natural flavors. A multi-stage carbon filtration process removes gluten to below 5 parts per million, making it accessible to those with gluten sensitivities (though not certified gluten-free for those with celiac disease). The brand deliberately brews at a lower ABV than many competitors, a decision intended to let the more nuanced flavor pairings—here, blackberry and hibiscus—remain front and center rather than masked by alcohol heat.

Tasting Notes

Aroma: Fragrant ripe blackberry leads, followed by a warm floral note from the hibiscus that gives the nose an almost tea-like quality. There is a faint vanilla-like softness underneath that rounds out the initial impression.

Taste: The entry is bright with juicy blackberry, arriving with a touch of sweetness that amplifies the fruit without becoming cloying. At mid-palate the hibiscus emerges, adding a tangy, almost wine-like complexity that blends seamlessly with the berry. A subtle vanilla-like roundness cushions the transition between fruit and floral.

Finish: The finish is refreshingly tart, driven by the hibiscus, with lingering blackberry sweetness tapering off cleanly. Carbonation is deliberately light, allowing the flavors to linger rather than being scrubbed away by aggressive fizz.

How to Drink Press Blackberry Hibiscus

Serve ice-cold straight from the can or poured over ice for maximum refreshment. The lower ABV and balanced tartness also make it a versatile cocktail mixer. Try it in a Berry Spritz—top with prosecco for an effervescent brunch drink that plays off the hibiscus florals. Use it in a Blackberry Mule in place of ginger beer, adding fresh lime to accentuate the existing tartness. It also works well in a Hibiscus Paloma, combined with blanco tequila and grapefruit juice, where the floral notes bridge the citrus and spirit beautifully.

Best For

• Stocking a backyard barbecue cooler with a crowd-friendly, lower-ABV option
• Introducing a fruit-forward alternative to wine at a casual dinner gathering
• Gifting someone who enjoys botanical and floral flavor profiles in their drinks
• Beach or poolside sessions where sessionability and refreshment matter most

Frequently Asked Questions

What does Press Blackberry Hibiscus taste like? It tastes like ripe, juicy blackberries layered with a tangy, floral hibiscus note that recalls a sweetly tart red wine, finishing clean and refreshing with light carbonation.

How does Press Blackberry Hibiscus compare to White Claw? PRESS Blackberry Hibiscus brews at 4.0% ABV—slightly lower than White Claw's standard 5.0%—and leans into more complex fruit-and-botanical pairings rather than single-fruit simplicity. The lighter carbonation and more pronounced floral character give PRESS a noticeably different drinking experience from White Claw's crisper, more neutral profile.

Is Press Blackberry Hibiscus good for beginners? Yes—the 4.0% ABV is approachable, the sweetness is well-calibrated, and the flavors are familiar enough that newcomers to hard seltzer will find it immediately enjoyable.

Where is Press Blackberry Hibiscus made? PRESS hard seltzers are brewed in Milwaukee, Wisconsin, by the woman-owned PRESS Premium Alcohol Seltzer company.

What foods pair well with Press Blackberry Hibiscus? Grilled chicken with a berry glaze echoes the blackberry core. Goat cheese salads complement the tangy hibiscus. Dark chocolate desserts mirror the berry depth. Fresh ceviche benefits from the seltzer's tartness cutting through citrus-marinated seafood. Charcuterie boards with soft-ripened cheeses and dried fruit round out the pairing naturally.

What sizes does Press Blackberry Hibiscus come in? The Blackberry Hibiscus flavor is available in this 12-pack format of slim cans; PRESS also offers variety packs that include this flavor alongside other fruit-and-botanical combinations.

Is Press Blackberry Hibiscus worth the price? PRESS positions in the same value tier as leading national hard seltzer brands like White Claw and Truly, but its more distinctive flavor pairings and lower ABV provide a differentiated experience that justifies the comparable price point for drinkers seeking something beyond standard single-fruit seltzers.

Why Press Blackberry Hibiscus?

Where most hard seltzers rely on a single fruit note against a neutral backdrop, PRESS pairs blackberry with hibiscus to create a layered flavor profile that genuinely stands apart on a crowded shelf. The deliberate choice to brew at 4.0% ABV keeps the botanical complexity intact and makes this a true session seltzer. Multi-stage carbon filtration brings gluten content below 5 ppm, broadening its audience without sacrificing flavor. Backed by a national "Best Hard Seltzer" consumer vote at Seltzerland and recognition from Martha Stewart Living, PRESS Blackberry Hibiscus has earned credibility that extends well beyond its eye-catching can design.