{"title":"Purity","description":null,"products":[{"product_id":"purity-vodka-1l","title":"Purity Vodka 34 1L","description":"\u003cp\u003e\u003cstrong\u003ePurity Vodka 34 1L\u003c\/strong\u003e is a 40% ABV organic Swedish vodka distilled 34 times from winter wheat and malted barley, bottled in a one-liter format. It earned 97 points and the Chairman's Trophy for Best Unflavored Vodka at the 2017 Ultimate Spirits Challenge — one of more than 150 international gold medals the expression has collected.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eQuick Facts:\u003c\/strong\u003e ABV: 40% (80 Proof)  |  Origin: Southern Sweden  |  Style: Unflavored, 34x Distilled  |  Distillery: Purity Distillery, Ellinge Castle\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eProduction \u0026amp; Heritage\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePurity Distillery operates from the grounds of Ellinge Castle in the Skåne region of southern Sweden, a site with a history stretching back centuries. The vodka is made from a base of certified organic winter wheat and malted barley, then slowly distilled 34 times through a process designed to maximize copper surface contact. Roughly 90 percent of the distillate evaporates during this extended distillation; only the purest heart cut is retained, meaning the spirit requires no charcoal or carbon filtration. The final spirit is cut with soft natural spring water sourced near the distillery, preserving a clean yet characterful profile that distinguishes it from heavily filtered competitors.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eTasting Notes\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e Moderately aromatic on the nose, opening with toasted cereal and soft grain before giving way to gentle spice and a faint citrus lift. There is a notable absence of any harsh alcohol burn, even at full strength.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e The entry is smooth and velvety, with sweet grain notes leading into a mid-palate of white chocolate and light vanilla. As it develops, bread-like richness emerges alongside a subtle almond sweetness, balanced by a lemon-pepper astringency that keeps the texture lively rather than flat.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Medium in length, clean, and rounded, with lingering echoes of soft grain and delicate citrus peel. The finish fades gracefully without bitterness or heat, reinforcing the purity of the distillate.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eHow to Drink Purity 34\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eNeat and slightly chilled is the most revealing way to appreciate the 34-fold distillation — the velvety texture and grain sweetness come through with full clarity. On the rocks, it remains cohesive as the ice slowly opens up the citrus notes. Beyond sipping, Purity 34 performs exceptionally well in cocktails:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVodka Martini:\u003c\/strong\u003e The clean, rounded body lets dry vermouth shine without competing grain harshness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLemon Drop:\u003c\/strong\u003e Its natural citrus undertone dovetails with fresh lemon juice, reducing the need for excess sugar.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEspresso Martini:\u003c\/strong\u003e The white chocolate and vanilla character in the mid-palate complements coffee liqueur and fresh espresso beautifully.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eBest For\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGifting a vodka enthusiast who appreciates ultra-refined, award-winning spirits\u003c\/li\u003e\n\u003cli\u003eStocking a home bar where vodka serves double duty in cocktails and neat sipping\u003c\/li\u003e\n\u003cli\u003eHosting a blind tasting to compare premium European wheat vodkas side by side\u003c\/li\u003e\n\u003cli\u003eElevating a dinner party Martini service with a competition-proven base spirit\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eFrequently Asked Questions\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does Purity 34 taste like?\u003c\/strong\u003e Purity 34 delivers a smooth, velvety palate of sweet grain, white chocolate, and light vanilla, balanced by subtle lemon-pepper astringency and toasted cereal undertones. The finish is clean and medium-length with no harsh burn.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow does Purity 34 compare to Grey Goose?\u003c\/strong\u003e Both are wheat-based premium vodkas in a similar price tier, but Purity 34 undergoes 34 distillations compared to Grey Goose's single distillation process, resulting in a noticeably smoother, more texturally rich spirit. In independent blind tastings, Purity has frequently been rated higher for overall quality and complexity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity 34 good for sipping neat?\u003c\/strong\u003e Yes — the 34-fold distillation eliminates virtually all harshness, making it one of the smoother vodkas available for neat sipping. A slight chill enhances the creamy mouthfeel without muting the grain character.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhere is Purity 34 made?\u003c\/strong\u003e Purity 34 is produced at Purity Distillery on the grounds of the historic Ellinge Castle in the Skåne region of southern Sweden. The distillery sources organic winter wheat and malted barley from the surrounding agricultural region.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat foods pair well with Purity 34?\u003c\/strong\u003e Chilled shrimp or oysters on the half shell complement its clean, briny-mineral edge. Smoked salmon or gravlax echoes the Scandinavian origin. Mild, creamy cheeses like burrata or fresh chèvre mirror the vodka's velvety texture, while dark chocolate truffles pick up the white chocolate and vanilla notes on the mid-palate.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat sizes does Purity 34 come in?\u003c\/strong\u003e Purity Vodka 34 is available in 750ml and 1L bottles, with this listing representing the larger one-liter format.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity 34 worth the price?\u003c\/strong\u003e Purity 34 positions as a premium vodka, competing directly with established names like Grey Goose and Belvedere. Its 97-point Chairman's Trophy score, organic ingredients, and 34-distillation process deliver strong value within this tier, particularly in the 1L format.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eWhy Purity 34?\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe defining fact about Purity 34 is its 34-fold distillation — an extreme production commitment that discards roughly 90 percent of the total distillate to isolate only the smoothest heart cut. That process earned it the Chairman's Trophy and 97 points at the 2017 Ultimate Spirits Challenge, plus a 93-point score from Wine Enthusiast in 2021, placing it among the most critically acclaimed unflavored vodkas in the world. The organic grain bill and unfiltered finishing method preserve character that many competing vodkas strip away. For anyone who dismisses vodka as a neutral spirit, Purity 34 makes a compelling counter-argument.\u003c\/p\u003e","brand":"Purity","offers":[{"title":"Default Title","offer_id":44836695408809,"sku":"23085","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1024\/6313\/files\/purity__84178.jpg?v=1730466836"},{"product_id":"purity-vodka-750ml","title":"Purity Vodka 34 750ML","description":"\u003cp\u003e\u003cstrong\u003ePurity Vodka 34 750ML\u003c\/strong\u003e is a 40% ABV Swedish vodka distilled 34 times from organic winter wheat and malted barley at the historic Ellinge Castle. It earned 97 points and \"The Best Vodka\" designation at the 2017 Ultimate Spirits Challenge — one of more than 150 international gold medals the brand has collected.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eQuick Facts:\u003c\/strong\u003e ABV: 40% (80 proof)  |  Origin: Southern Sweden  |  Style: Ultra-Distilled Organic Vodka  |  Distillery: Purity Distillery, Ellinge Castle\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eProduction \u0026amp; Heritage\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePurity Distillery operates from Ellinge Castle in the Skåne region of southern Sweden, surrounded by some of the country's most fertile agricultural land. The vodka begins with a mashbill of certified organic winter wheat and malted barley, then undergoes an extraordinary 34 rounds of copper-surface distillation. This repeated contact with copper strips away congeners and impurities at each pass, producing an unusually clean spirit while preserving the grain character that cheaper charcoal filtration tends to erase. The \"34\" in the name refers directly to this distillation count — the flagship expression in Purity's range, which also includes higher-distilled variants.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eTasting Notes\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e Clean grain and soft cereal notes lead, followed by light citrus and a faint whisper of white chocolate. The nose is fresh, delicate, and restrained rather than neutral.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e The entry is smooth and velvety, immediately coating the palate with a rounded texture. At mid-palate, a flavorful interplay of bread, vanilla, and gentle sweetness develops, balanced by a subtle citrus brightness. The overall impression is pure and well-integrated — the organic grain comes through clearly without any harsh edges.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Medium in length with a crisp, refined close. A lingering note of almond sweetness and a trace of lemon-pepper astringency keep things interesting well after the sip.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eHow to Drink Purity 34\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePurity 34 rewards neat sipping, especially when served slightly chilled to around 40–45°F, where its grain character and velvety texture are most apparent. A single ice cube opens the aromatics slightly without dulling the finish. For cocktails, its clean but flavorful profile makes it a strong foundation:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVodka Martini:\u003c\/strong\u003e The natural vanilla and grain sweetness stand up to dry vermouth without disappearing, making a Martini that actually tastes like something.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEspresso Martini:\u003c\/strong\u003e The white chocolate and almond undertones complement coffee liqueur and fresh espresso rather than competing with them.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoscow Mule:\u003c\/strong\u003e The soft citrus notes in the vodka harmonize naturally with fresh lime and ginger beer, adding depth to a straightforward highball.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eBest For\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eVodka drinkers upgrading from mass-market brands who want genuine grain flavor, not just smoothness\u003c\/li\u003e\n\u003cli\u003eGifting someone who appreciates Scandinavian design and craft — the bottle and backstory deliver\u003c\/li\u003e\n\u003cli\u003eHosting a blind tasting alongside other premium vodkas to highlight what extensive copper distillation achieves\u003c\/li\u003e\n\u003cli\u003eBuilding a cocktail bar where the base spirit needs to contribute flavor, not just alcohol\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eFrequently Asked Questions\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does Purity 34 taste like?\u003c\/strong\u003e Purity 34 delivers a smooth, velvety palate with flavors of bread, vanilla, and soft citrus, balanced by gentle sweetness and a crisp almond-tinged finish. It reads as clean but distinctly flavorful — not the stripped-neutral profile many expect from vodka.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow does Purity 34 compare to Grey Goose?\u003c\/strong\u003e Both occupy the premium vodka tier and use wheat as a primary grain, but Purity 34 undergoes 34 distillations with copper contact versus Grey Goose's single continuous distillation, resulting in a noticeably silkier texture and more pronounced grain sweetness. In blind-tasting comparisons frequently cited by the brand, Purity 34 tends to be described as richer on the palate with a more defined flavor arc.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity 34 good for sipping neat?\u003c\/strong\u003e Yes — the 34 rounds of copper distillation remove harshness while preserving enough grain character to make neat sipping genuinely engaging, especially when served lightly chilled.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhere is Purity 34 made?\u003c\/strong\u003e Purity 34 is produced at Purity Distillery, located on the grounds of Ellinge Castle in the Skåne region of southern Sweden. The surrounding farmland supplies the organic winter wheat used in the mashbill.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat foods pair well with Purity 34?\u003c\/strong\u003e Smoked salmon or gravlax, where the vodka's clean finish cuts through the richness. Fresh oysters on the half shell, complemented by the spirit's citrus and mineral undertones. Mild, creamy cheeses like burrata or fresh chèvre. Dark chocolate truffles, which echo the white chocolate note in the vodka. Traditional Swedish crispbread with herring and dill for a regional pairing.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat sizes does Purity 34 come in?\u003c\/strong\u003e The standard offering is the 750ml bottle, which is the most widely available format.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity 34 worth the price?\u003c\/strong\u003e Purity 34 positions as an upper-premium vodka, sitting above mass-market brands but competing directly with established names like Grey Goose and Belvedere. Its 97-point Ultimate Spirits Challenge score and extensive medal count provide measurable evidence that the 34-distillation process delivers results beyond marketing — it represents strong value within the premium vodka tier.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eWhy Purity 34?\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe 34-distillation process is not a gimmick — it earned the vodka a 97-point score and \"The Best Vodka\" title at the 2017 Ultimate Spirits Challenge, along with a Gold Medal at the International Wine \u0026amp; Spirit Competition the same year. Wine Enthusiast has rated it between 92 and 93 points, and the brand has accumulated over 150 international gold medals. What separates Purity 34 from competitors is the combination of organic grain and extreme copper-contact distillation, which produces a vodka that is simultaneously very clean and genuinely flavorful — a balance most brands sacrifice one way or the other. For anyone who has written off vodka as a tasteless mixing spirit, this bottle makes a compelling counter-argument.\u003c\/p\u003e","brand":"Purity","offers":[{"title":"Default Title","offer_id":44836962173097,"sku":"24651","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1024\/6313\/files\/purity__73751.jpg?v=1730475337"},{"product_id":"purity-vodka-1-75l","title":"Purity Vodka 34 1.75L","description":"\u003cp\u003e\u003cstrong\u003ePurity Vodka 34 1.75L\u003c\/strong\u003e is a 34-times-distilled Swedish vodka made from organic wheat and malted barley, bottled at 40% ABV. Named \"The Best Vodka\" at the 2017 Ultimate Spirits Challenge with 97 points, this expression has accumulated over 150 international gold medals. The 1.75-liter format delivers serious value for a spirit that undergoes one of the most intensive distillation processes in the vodka category.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eQuick Facts:\u003c\/strong\u003e ABV: 40%  |  Origin: Malmö, Sweden  |  Style: Ultra-Distilled Organic Vodka  |  Distillery: Purity Distillery at Ellinge Castle\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eProduction \u0026amp; Heritage\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePurity Vodka is produced at the historic Ellinge Castle estate near Malmö in southern Sweden. The distillery runs a distinctive 600-liter copper pot still attached to two column stills, each fitted with eight plates, maximizing copper contact across all 34 distillation passes. This extreme process causes roughly 90 percent of the distillate to evaporate, leaving only the purest 10 percent — the heart cut — for bottling. Because the spirit achieves such high purity through distillation alone, no charcoal or carbon filtration is applied, allowing the natural character of the organic winter wheat and malted barley to remain intact.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eTasting Notes\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e The nose opens with bright green grass and chamomile, followed by gentle white pepper and a clean grain sweetness. There is a quiet floral quality underneath, with faint morning citrus lifting the aromatics.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e The entry is clean and velvety, immediately signaling the spirit's refined texture. At mid-palate, layers of soft bread, vanilla, and mild anise unfold alongside subtle oatmeal warmth. A light almond sweetness balances a measured lemon-pepper astringency through the peak.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Medium-long and gently warming, with lingering white chocolate and a crisp, dry close. The finish stays balanced and never turns hot, reflecting the precision of the 34-pass distillation.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eHow to Drink Purity 34\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePurity 34 rewards neat or chilled sipping, where its textural softness and grain complexity are most apparent. Served over a single large ice cube, the subtle vanilla and citrus notes expand gradually. It also excels in cocktails: a \u003cstrong\u003eVodka Martini\u003c\/strong\u003e showcases the spirit's clean body and silky mouthfeel; a \u003cstrong\u003eMoscow Mule\u003c\/strong\u003e benefits from the underlying white pepper spice complementing ginger beer; and a \u003cstrong\u003eWhite Russian\u003c\/strong\u003e pairs naturally with the spirit's inherent white chocolate and almond notes.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eBest For\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStocking a home bar with a versatile, high-quality vodka in a large format\u003c\/li\u003e\n\u003cli\u003eHosting cocktail parties where volume and consistent quality matter\u003c\/li\u003e\n\u003cli\u003eGifting a spirits enthusiast who values organic production and purity\u003c\/li\u003e\n\u003cli\u003eSide-by-side tastings comparing ultra-distilled vodka against filtered competitors\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eFrequently Asked Questions\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does Purity 34 taste like?\u003c\/strong\u003e Purity 34 delivers a velvety, clean palate with flavors of soft bread, vanilla, subtle anise, and a gentle almond sweetness balanced by lemon-pepper brightness. The finish is medium-long with lingering white chocolate and no harsh burn.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow does Purity 34 compare to Grey Goose?\u003c\/strong\u003e Both sit in a similar price tier and use wheat-based mashbills, but Purity 34 undergoes 34 distillations versus Grey Goose's single distillation, and it skips filtration entirely. The result is a noticeably thicker mouthfeel and more pronounced grain character in Purity 34 compared to Grey Goose's lighter, more citrus-forward profile.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity 34 good for sipping neat?\u003c\/strong\u003e Yes — the 34-pass distillation produces an exceptionally smooth spirit with enough grain complexity and texture to stand on its own without mixers. Serving it lightly chilled at around 40°F brings out the vanilla and white chocolate nuances.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhere is Purity 34 made?\u003c\/strong\u003e Purity 34 is produced at the Purity Distillery, located on the grounds of the historic Ellinge Castle estate near Malmö in the Skåne region of southern Sweden.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat foods pair well with Purity 34?\u003c\/strong\u003e Smoked salmon and crème fraîche canapés complement the spirit's clean grain sweetness. Oysters on the half shell echo its briny minerality and crisp finish. Dark chocolate truffles mirror the white chocolate notes. Mild soft cheeses like brie work well alongside the almond and vanilla character. Pickled herring, a classic Swedish pairing, cuts through the spirit's creamy texture.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat sizes does Purity 34 come in?\u003c\/strong\u003e Purity Vodka 34 is available in standard 750ml bottles and this larger 1.75L format, which is the equivalent of roughly 2.3 standard bottles.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity 34 worth the price?\u003c\/strong\u003e Purity 34 positions as a premium vodka, and the 1.75L format brings its per-pour cost closer to mid-range competitors. With 97 points from the Ultimate Spirits Challenge and over 150 gold medals, its critical recognition supports its positioning within the premium tier.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eWhy Purity 34?\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eVery few vodkas undergo 34 separate distillations — a process so rigorous that 90 percent of the liquid is discarded before bottling. That commitment to selecting only the purest heart cut eliminates the need for post-distillation filtration, a step that can strip character from lesser spirits. The result earned 97 points and the title of \"The Best Vodka\" at the 2017 Ultimate Spirits Challenge, along with a 93-point rating from Wine Enthusiast in 2021. For drinkers who want an organic, unflitered vodka with genuine texture and depth, Purity 34 stands as a benchmark for what copper-pot distillation can achieve.\u003c\/p\u003e","brand":"Purity","offers":[{"title":"Default Title","offer_id":44837303976105,"sku":"26760","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1024\/6313\/files\/purity__85941.jpg?v=1730478893"},{"product_id":"purity-connoisseur-51-reserve-vodka-750ml","title":"Purity Connoisseur 51 Reserve Vodka 750ML","description":"\u003cp\u003e\u003cstrong\u003ePurity Connoisseur 51 Reserve Vodka 750ML\u003c\/strong\u003e is a 40% ABV Swedish vodka distilled 51 times from organic winter wheat and malted barley. Awarded 96 points and an Extraordinary Ultimate Recommendation from the Ultimate Spirits Challenge — where it was also named a Top 100 Spirit in the world — this expression stands as one of the most critically decorated vodkas available today. Wine Enthusiast Magazine separately scored it 95 points in 2021, and the International Spirits Challenge awarded it a Double Gold medal.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eQuick Facts:\u003c\/strong\u003e ABV: 40% (80 Proof)  |  Origin: Southern Sweden  |  Style: Ultra-Premium Craft Vodka  |  Distillery: Purity Distillery, Ellinge Castle\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eProduction \u0026amp; Heritage\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePurity Distillery operates out of the historic Ellinge Castle estate in southern Sweden, where the surrounding landscape provides naturally soft water used throughout production. The mashbill of organic winter wheat and malted barley undergoes a proprietary copper surface distillation process — repeated 51 times over more than 20 hours at low temperatures — designed to maximize copper contact and strip impurities without stripping character. Rather than using distilled or demineralized water for proofing, Purity relies on the estate's naturally soft Swedish water, which the distillery credits with preserving delicate flavor nuances that aggressive filtration or processed water would otherwise eliminate.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eTasting Notes\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e The nose opens clean and neutral before revealing quiet layers of warm vanilla and soft caramel. A faint mineral quality emerges, hinting at polished copper and fresh grain.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e The entry is remarkably silky and weightless, gliding across the palate with a creamy, almost plush texture. At the mid-palate, subtle citrus notes surface — lime zest and Meyer lemon — supported by a gentle sweetness that reads as both earthy and lightly floral. The mouthfeel remains smooth throughout, never thin or sharp.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e The finish is medium-length and refined, trailing off with a whisper of almond sweetness, a flicker of white pepper, and clean lemony acidity. There is no burn or astringency — just a quiet, polished fade.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eHow to Drink Purity 51 Reserve\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eServed neat and slightly chilled, the 51 Reserve reveals the full depth of its silky texture and layered subtlety — this is a vodka built for sipping. It also performs exceptionally in cocktails where the spirit needs to contribute body without overwhelming other ingredients. A \u003cstrong\u003eVodka Martini\u003c\/strong\u003e showcases the creamy mouthfeel and clean finish alongside dry vermouth. A \u003cstrong\u003eLemon Drop\u003c\/strong\u003e plays naturally into the existing Meyer lemon and citrus notes already present in the spirit. A \u003cstrong\u003eWhite Russian\u003c\/strong\u003e pairs well because the vanilla and caramel undertones complement coffee liqueur without competing.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eBest For\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGifting a spirits enthusiast who values production craft and critical acclaim\u003c\/li\u003e\n\u003cli\u003eSide-by-side vodka tastings comparing distillation methods and terroir\u003c\/li\u003e\n\u003cli\u003eHosting a cocktail evening where spirit quality directly impacts drink quality\u003c\/li\u003e\n\u003cli\u003eAdding an award-winning bottle to a curated home bar collection\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eFrequently Asked Questions\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does Purity 51 Reserve taste like?\u003c\/strong\u003e Purity 51 Reserve delivers a silky, creamy texture with subtle notes of vanilla, soft caramel, lime zest, and Meyer lemon, finishing with a whisper of almond sweetness and white pepper. The overall impression is smooth, clean, and gently complex rather than sharp or neutral.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow does Purity 51 Reserve compare to Grey Goose?\u003c\/strong\u003e Both are premium wheat-based vodkas, but Purity 51 Reserve undergoes 51 distillations using a proprietary copper surface process compared to Grey Goose's single distillation method. The result is a noticeably silkier, more textured spirit — Purity's 96-point USC score and Double Gold at the International Spirits Challenge reflect that difference in production intensity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity 51 Reserve good for sipping neat?\u003c\/strong\u003e Yes — its 51-distillation process produces exceptional smoothness with zero burn, making it one of the strongest neat-sipping vodkas in its class. The layered vanilla, citrus, and almond notes reward slow, thoughtful tasting.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhere is Purity 51 Reserve made?\u003c\/strong\u003e Purity 51 Reserve is produced at Purity Distillery, located on the grounds of the historic Ellinge Castle estate in southern Sweden. The distillery uses naturally soft water sourced from the surrounding region.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat foods pair well with Purity 51 Reserve?\u003c\/strong\u003e Chilled smoked salmon or gravlax complements the spirit's clean citrus notes. Fresh oysters on the half shell mirror its minerality. Mild cheeses like fresh chèvre or burrata echo the creamy mouthfeel. Caviar on blini is a classic Scandinavian pairing that highlights the vodka's silky texture. Light cucumber and dill salads work well alongside its subtle earthiness.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat sizes does Purity 51 Reserve come in?\u003c\/strong\u003e The standard and most widely available size is the 750ml bottle, which is the expression reviewed and awarded by major spirits competitions.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity 51 Reserve worth the price?\u003c\/strong\u003e Purity 51 Reserve positions as an ultra-premium vodka, and its price reflects the intensive 51-distillation process, organic ingredients, and consistently high critical scores (96 points USC, 95 points Wine Enthusiast, ISC Double Gold). Within the ultra-premium tier, it delivers strong value relative to its production complexity and accolades.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eWhy Purity 51 Reserve?\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe 51-distillation count is not marketing theater — it is a measurable production commitment that few distilleries in any category attempt, requiring over 20 hours of slow, low-temperature copper contact per batch. That process, combined with organic Swedish grain and naturally soft local water, produces a vodka that earned 96 points from the Ultimate Spirits Challenge and a spot on their Top 100 Spirits list. Where most premium vodkas aim for neutrality, Purity 51 Reserve retains genuine flavor texture — vanilla, citrus, almond — while eliminating harshness entirely. It is a vodka that justifies its category through verifiable craft rather than lifestyle branding.\u003c\/p\u003e","brand":"Purity","offers":[{"title":"Default Title","offer_id":44839209205929,"sku":"38428","price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1024\/6313\/files\/Purity-Connoisseur-51-Reserve-Vodka__58074.jpg?v=1730518028"},{"product_id":"purity-estate-reserve-organic-vodka-17","title":"Purity Estate Reserve Organic Vodka 17 750ML","description":"\u003cp\u003e\u003cstrong\u003ePurity Estate Reserve Organic Vodka 17 750ML\u003c\/strong\u003e is a certified organic Swedish vodka distilled 17 times from winter wheat and barley, bottled at 40% ABV (80 proof) in a 750ml format. Wine Enthusiast Magazine awarded it 94 points in 2021, placing it among the highest-rated organic vodkas on the market.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eQuick Facts:\u003c\/strong\u003e ABV: 40% (80 Proof)  |  Origin: Southern Sweden  |  Distilled 17 Times  |  Distillery: Purity Distillery, Ellinge Castle\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eProduction \u0026amp; Heritage\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePurity Distillery operates from the grounds of Ellinge Castle, a 13th-century estate in the Skåne region of southern Sweden. The Estate Reserve is distilled 17 times through custom-made 600-liter copper pot stills at exceptionally low heat — a slow, deliberate process designed to strip impurities while preserving the character of the organic winter wheat and barley grown in the surrounding countryside. Unlike many premium vodkas that rely on distilled or reverse-osmosis water, Purity uses naturally soft Swedish water, contributing to the spirit's rounded mouthfeel straight off the still.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eTasting Notes\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e Freshly baked bread emerges first, followed by a soft citrus lift and a gentle salty-earthiness. Underneath, there is a faint sweetness reminiscent of vanilla extract.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e The entry is smooth and notably creamy, with vanilla and white chocolate arriving on the mid-palate. As the spirit develops, subtle notes of fresh bell pepper and a delicate hint of licorice add complexity, giving the vodka a layered character that goes well beyond the typical neutral profile.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Clean and crisp, tapering off with a light sweetness and lingering warmth. The finish is medium in length, leaving soft vanilla and a whisper of mineral behind.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eHow to Drink Purity Estate Reserve\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe Estate Reserve drinks exceptionally well chilled and served neat, where its creamy texture and layered aromatics come through most clearly. A single ice cube opens up the citrus and bread notes without diluting the body. For cocktails, three serve as strong showcases: a \u003cstrong\u003eVodka Martini\u003c\/strong\u003e, where the white chocolate and vanilla undertones add depth to the dry vermouth interplay; a \u003cstrong\u003eWhite Russian\u003c\/strong\u003e, where the inherent creaminess complements coffee liqueur without becoming cloying; and a \u003cstrong\u003eVesper\u003c\/strong\u003e, where the clean finish and bell-pepper nuance balance gin's botanicals and Lillet Blanc.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eBest For\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGifting a spirits enthusiast who values organic and sustainably produced vodka\u003c\/li\u003e\n\u003cli\u003eHosting a Martini night where the base spirit needs to stand on its own\u003c\/li\u003e\n\u003cli\u003eIntroducing someone to ultra-premium vodka beyond mainstream brands\u003c\/li\u003e\n\u003cli\u003eBuilding a home bar focused on quality over quantity\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eFrequently Asked Questions\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does Purity Estate Reserve taste like?\u003c\/strong\u003e It leads with a creamy vanilla and white chocolate character, supported by subtle bell pepper, licorice, and freshly baked bread. The finish is clean and crisp with lingering mineral softness.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow does Purity Estate Reserve compare to Purity Signature 34?\u003c\/strong\u003e Purity Signature 34 is distilled 34 times, resulting in an even more polished, ultra-neutral profile, while the Estate Reserve at 17 distillations retains more grain character, creaminess, and aromatic complexity. Both use the same organic wheat and barley, but the Estate Reserve is often preferred by drinkers who want flavor nuance rather than absolute purity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity Estate Reserve good for sipping neat?\u003c\/strong\u003e Yes — its 17-pass copper distillation produces a remarkably smooth, creamy spirit with enough aromatic interest to reward slow, contemplative sipping at room temperature or lightly chilled.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhere is Purity Estate Reserve made?\u003c\/strong\u003e It is produced at Purity Distillery on the grounds of Ellinge Castle, a 13th-century estate in the Skåne region of southern Sweden. The organic winter wheat and barley are sourced from farms in the same region.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat foods pair well with Purity Estate Reserve?\u003c\/strong\u003e Smoked salmon and crème fraîche canapés complement the vodka's creamy texture. Oysters on the half shell mirror its mineral and saline undertones. Mild goat cheese brings out the vanilla sweetness. Pickled herring works in the traditional Scandinavian fashion, and dark chocolate truffles echo the white chocolate notes on the palate.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat sizes does Purity Estate Reserve come in?\u003c\/strong\u003e The standard bottle is 750ml, which is the most widely available format.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Purity Estate Reserve worth the price?\u003c\/strong\u003e It positions as a premium organic vodka, sitting above mass-market brands but below ultra-luxury limited releases. The 94-point Wine Enthusiast score, certified organic ingredients, and copper-pot distillation process justify its place in the premium tier for drinkers who prioritize provenance and flavor over simple mixability.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eWhy Purity Estate Reserve?\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA 94-point rating from Wine Enthusiast Magazine is not easily earned in the vodka category, where most expressions score in the mid-80s. The 17-pass copper distillation in small 600-liter stills at low heat is a genuinely unusual production method that favors quality over efficiency, and the use of naturally soft Swedish water rather than mechanically processed water gives the spirit an authenticity rooted in its terroir. Add certified organic grain from southern Sweden's farmland and a distillery housed in a medieval castle, and the Estate Reserve becomes one of the few vodkas that can claim a genuine sense of place. For anyone who believes vodka should deliver more than neutrality, this expression makes a compelling argument.\u003c\/p\u003e","brand":"Purity","offers":[{"title":"Default Title","offer_id":44839223656617,"sku":"38638","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1024\/6313\/files\/Purity-Estate-Reserve-Organic-Vodka-17__26687.jpg?v=1730518246"}],"url":"https:\/\/theliquorbarn.com\/collections\/purity.oembed","provider":"The Liquor Barn","version":"1.0","type":"link"}