{"title":"Moosehead","description":null,"products":[{"product_id":"moosehead-lager-12pk","title":"Moosehead Lager 12Pk","description":"\u003cp\u003e\u003cstrong\u003eMoosehead Lager 12Pk\u003c\/strong\u003e is a 12-pack of Canada's flagship independent lager, brewed at 5.0% ABV with 100% Canadian two-row pale malt. A World Beer Cup Gold Award winner (2003) and multiple Canadian Brewing Awards Gold medalist, this golden lager comes from Canada's oldest independent brewery — family-owned since 1867.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eQuick Facts:\u003c\/strong\u003e ABV: 5.0%  |  Origin: Saint John, New Brunswick, Canada  |  Style: North American Lager  |  Brewery: Moosehead Breweries Limited  |  IBU: 13  |  SRM: 5\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eProduction \u0026amp; Heritage\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMoosehead Breweries Limited has operated continuously since 1867, making it Canada's oldest independent brewery and the country's largest fully Canadian-owned brewing company. Now in its sixth generation under the Oland family, the brewery remains independent of the multinational conglomerates that absorbed competitors like Molson and Labatt. The lager is cool-fermented and cold-aged using Moosehead's proprietary lager yeast, 100% Canadian two-row pale malt, and crystal-clear water drawn from nearby Spruce Lake in New Brunswick. This straightforward approach — quality ingredients, traditional lagering, and no corporate shortcuts — has defined the brand for over 150 years.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eTasting Notes\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e Light grain and gentle hop character lead the nose, followed by a subtle lemony citrus quality and faint floral hints. A clean, bready maltiness anchors the aroma without heaviness.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e The entry is smooth and malt-forward, with bready sweetness and soft cereal grain flavors. At mid-palate, delicate notes of honeycomb and digestive biscuit emerge alongside a whisper of vanilla. A measured hop bitterness at 13 IBUs provides structure without sharpness, balanced by cut-grass freshness and a light citrus edge.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Dry and crisp with lingering hop and grain character that stays clean. The finish is brisk rather than lingering, encouraging the next sip without any cloying sweetness.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eHow to Drink Moosehead Lager\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eServe cold — around 3–5°C (38–41°F) — in a pint glass or pilsner glass to showcase the golden color and allow the subtle aromatics to open up. Straight from the bottle works just as well on a hot day. For cocktails, try a \u003cstrong\u003eMichelada\u003c\/strong\u003e, where the lager's crisp dryness balances lime juice, hot sauce, and Worcestershire; a \u003cstrong\u003eShandy\u003c\/strong\u003e, mixing equal parts lager and fresh lemonade for a light summer drink that plays into the beer's natural citrus lean; or a \u003cstrong\u003eBeer Margarita\u003c\/strong\u003e, where Moosehead's clean malt profile adds body without competing with tequila and lime.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eBest For\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStocking a cooler for backyard barbecues and summer gatherings\u003c\/li\u003e\n\u003cli\u003eIntroducing someone to Canadian beer beyond the multinational brands\u003c\/li\u003e\n\u003cli\u003eWatching hockey — or any sport — with friends\u003c\/li\u003e\n\u003cli\u003eEveryday drinking when you want a reliable, clean lager without pretense\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eFrequently Asked Questions\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does Moosehead Lager taste like?\u003c\/strong\u003e Moosehead Lager is a smooth, light-bodied golden lager with bready malt sweetness, subtle citrus and cereal grain notes, and a dry, crisp finish driven by moderate hop bitterness at 13 IBUs.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow does Moosehead Lager compare to Molson Canadian?\u003c\/strong\u003e Both are mainstream Canadian lagers, but Moosehead is widely regarded by reviewers as the superior beer — often described as \"by far the finest of Canada's mass-produced beers.\" Moosehead is also independently Canadian-owned, while Molson is now part of the multinational Molson Coors conglomerate.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Moosehead Lager good for casual drinking?\u003c\/strong\u003e Absolutely — its clean, balanced profile and 5.0% ABV make it a highly sessionable lager built for easy, everyday drinking without fatigue.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhere is Moosehead Lager made?\u003c\/strong\u003e Moosehead Lager is brewed by Moosehead Breweries Limited in Saint John, New Brunswick, Canada, using water sourced from nearby Spruce Lake.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat foods pair well with Moosehead Lager?\u003c\/strong\u003e Grilled burgers and hot dogs benefit from the beer's dry, palate-cleansing finish. Fish and chips work well because the crisp carbonation cuts through fried batter. Poutine pairs naturally as a classic Canadian combination. Grilled chicken or shrimp skewers complement the lager's light citrus notes. Mild cheddar cheese matches the beer's bready malt sweetness without overwhelming it.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat sizes does Moosehead Lager come in?\u003c\/strong\u003e This listing is a 12-pack; Moosehead Lager is also commonly available in single bottles, 6-packs, and larger case formats depending on market availability.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Moosehead Lager worth the price?\u003c\/strong\u003e Moosehead positions as a mainstream lager that punches above its weight in quality, particularly given its all-Canadian ingredients and independent brewing heritage — it delivers more character than most beers at the same price tier.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eWhy Moosehead Lager?\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIn a Canadian beer market dominated by foreign-owned multinationals, Moosehead stands alone as the country's largest fully Canadian-owned and independent brewery. That independence isn't just a marketing talking point — it means the Oland family, now in their sixth generation, controls every ingredient decision, from the proprietary lager yeast to the Spruce Lake water source. The results show in competition: a World Beer Cup Gold Award in 2003, a Monde Selection Gold in 2005, and consecutive Canadian Brewing Awards Gold medals in 2015 and 2016. For a straightforward, well-made Canadian lager with genuine provenance and over 150 years of brewing credibility behind it, Moosehead remains the benchmark.\u003c\/p\u003e","brand":"Moosehead","offers":[{"title":"Default Title","offer_id":44838723518633,"sku":"1994","price":11.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1024\/6313\/files\/moosehead-moosehead-lager-12pk-bottle.webp?v=1784211848"},{"product_id":"moosehead-lager-12pk-cans","title":"Moosehead Lager 12Pk Cans","description":"\u003cp\u003e\u003cstrong\u003eMoosehead Lager 12Pk Cans\u003c\/strong\u003e is a cool-fermented, cold-aged Canadian lager brewed at 5.0% ABV, available here as a 12-pack of cans. Produced by Moosehead Breweries — Canada's oldest independent brewery, founded in 1867 — this lager earned a Gold Award at the 2003 World Beer Cup and a Gold at the 2015 Canadian Brewing Awards.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eQuick Facts:\u003c\/strong\u003e ABV: 5.0%  |  Origin: Saint John, New Brunswick, Canada  |  Style: North American Lager  |  Brewery: Moosehead Breweries Limited\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eProduction \u0026amp; Heritage\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMoosehead Breweries Limited has been family-owned since its founding in 1867, making it the last major brewery in Canada still under Canadian ownership rather than a multinational conglomerate. The lager is brewed with 100% Canadian two-row pale malt, Moosehead's proprietary lager yeast, and naturally pure Spruce Lake water sourced near the Saint John facility. The beer undergoes cool fermentation followed by extended cold aging, a process that contributes to its notably clean character and smooth body.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eTasting Notes\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e A light, fragrant hop character greets the nose first, followed by subtle floral hints and a faint lemony freshness. Behind that sits a gentle sweetness reminiscent of honeycomb and vanilla.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e The entry is smooth with a well-defined malt sweetness anchored by two-row pale malt. At mid-palate, light vanilla, digestive biscuit, and a touch of custard emerge. The hop bitterness arrives cleanly, balancing the malt without overwhelming it and delivering a crisp, dry pivot toward the finish.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Medium-short with a clean, slightly chalky texture and lingering biscuit sweetness. The hop bitterness fades evenly, leaving a refreshing close that invites the next sip.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eHow to Drink Moosehead Lager\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMoosehead Lager drinks best ice-cold, poured into a pilsner glass or enjoyed straight from the can. Its clean, balanced profile makes it a natural foundation for simple beer cocktails.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMichelada:\u003c\/strong\u003e The lemony crispness pairs naturally with lime, hot sauce, and Clamato for a savory brunch serve.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShandy:\u003c\/strong\u003e Mix half-and-half with fresh lemonade — the lager's malt sweetness rounds out the citrus acidity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBoilermaker (with Canadian rye whisky):\u003c\/strong\u003e The smooth, clean body acts as a palate-cleansing chaser alongside a shot of rye.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eBest For\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSummer barbecues and backyard cookouts where a crowd-friendly, dependable lager is essential\u003c\/li\u003e\n\u003cli\u003eStocking the fridge for hockey playoff watch parties\u003c\/li\u003e\n\u003cli\u003eIntroducing friends to independently brewed Canadian beer\u003c\/li\u003e\n\u003cli\u003eCasual weeknight drinking when you want quality without complexity\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eFrequently Asked Questions\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat does Moosehead Lager taste like?\u003c\/strong\u003e Moosehead Lager delivers a balanced interplay of clean malt sweetness and moderate hop bitterness, with subtle notes of vanilla, honeycomb, digestive biscuit, and a faint lemony brightness. It finishes crisp and dry with a smooth, easy-drinking body.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow does Moosehead Lager compare to Labatt Blue?\u003c\/strong\u003e Both are prominent Canadian lagers at 5.0% ABV, but Moosehead is brewed by an independent, family-owned company using 100% Canadian two-row pale malt, while Labatt Blue is produced under the multinational AB InBev umbrella. Moosehead tends to show slightly more pronounced malt character and hoppy fragrance compared to Labatt Blue's lighter, more neutral profile.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Moosehead Lager good for sipping on its own?\u003c\/strong\u003e Yes — the clean fermentation and cold-aging process produce a lager with enough malt complexity and hop balance to hold interest when served ice-cold without any mixer or garnish.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhere is Moosehead Lager made?\u003c\/strong\u003e Moosehead Lager is brewed at Moosehead Breweries Limited in Saint John, New Brunswick, Canada. The brewery has operated from this Maritime province location since 1867, using locally sourced Spruce Lake water.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat foods pair well with Moosehead Lager?\u003c\/strong\u003e Grilled burgers and sausages complement the malt sweetness and hop bitterness. Fish and chips benefit from the lager's crisp carbonation cutting through fried batter. Smoked salmon echoes the beer's subtle sweetness. Sharp cheddar cheese contrasts the clean finish. Poutine pairs naturally, with the lager refreshing the palate between rich, gravy-coated bites.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat sizes does Moosehead Lager come in?\u003c\/strong\u003e Moosehead Lager is widely available in single cans, 6-packs, and this 12-pack can format, as well as bottles in various configurations depending on market availability.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Moosehead Lager worth the price?\u003c\/strong\u003e Moosehead positions as a solid, mid-range domestic lager that punches above many mass-market competitors thanks to its all-malt recipe and independent brewing pedigree. For a lager with multiple international awards, it represents strong value within the North American lager category.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cu\u003eWhy Moosehead Lager?\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMoosehead stands apart in a category dominated by multinational conglomerates — it remains the last major Canadian-owned brewery, with over 155 years of continuous family stewardship. The commitment to 100% Canadian two-row pale malt and proprietary yeast results in a lager with more malt depth and aromatic hop character than most mass-produced peers. International recognition backs this up: a World Beer Cup Gold in 2003 and a Canadian Brewing Awards Gold in 2015 confirm that this is a recipe that has earned its reputation through competition, not just heritage. For drinkers who want an honest, well-made Canadian lager with genuine independence behind the label, Moosehead delivers exactly that.\u003c\/p\u003e","brand":"Moosehead","offers":[{"title":"Default Title","offer_id":46985238282409,"sku":"42085","price":11.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1024\/6313\/files\/MooseheadLager12PkCans.webp?v=1776191661"}],"url":"https:\/\/theliquorbarn.com\/collections\/moosehead.oembed","provider":"The Liquor Barn","version":"1.0","type":"link"}