{"title":"Mercer + Prince","description":null,"products":[{"product_id":"mercer-prince-by-asap-rocky-700ml","title":"Mercer + Prince by ASAP Rocky 700ML","description":"\u003cp\u003e\u003cstrong\u003eMercer + Prince by A$AP Rocky 700ML\u003c\/strong\u003e is a Canadian blended whisky bottled at 40% ABV (80 proof) and finished in rare Japanese Mizunara oak casks. Developed as a collaboration between Grammy-nominated artist A$AP Rocky and Canadian whisky producers in Ontario, this expression distinguishes itself through a dual-maturation process that bridges North American and Japanese wood traditions.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eQuick Facts:\u003c\/strong\u003e ABV: 40%  |  Origin: Ontario, Canada  |  Minimum 4 Years Old  |  Finished in Mizunara Oak\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003e\u003cu\u003eProduction \u0026amp; Heritage\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eMercer + Prince is produced in Ontario, Canada, using a blend of grain and malt whiskies with an unpublished mashbill. The spirit is twice distilled, then aged for a minimum of four years in American white oak ex-bourbon barrels. What sets the liquid apart from conventional Canadian blends is a secondary finishing stage: after the initial maturation, the whisky is vatted and transferred into Japanese Mizunara oak casks for a final rest. Mizunara oak is notoriously difficult to cooper due to its porous, twisted grain, and it imparts distinctive spice and incense-like qualities rarely found in Canadian whisky. The brand launched as a joint venture rooted in A$AP Rocky's interest in blending streetwear culture with premium spirits.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003e\u003cu\u003eTasting Notes\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e Baked apple leads the nose, followed by layers of vanilla and light caramel. A gentle waft of cinnamon and warm oak rounds out the aromatics.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eTaste:\u003c\/strong\u003e The entry is smooth and mellow, with vanilla and caramel meeting the palate first. Mid-palate, toasted oak and dark fruit emerge, giving way to a cinnamon warmth that reflects the Mizunara influence. The overall impression is balanced and subtly sweet without becoming cloying.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Clean and moderate in length, with soft oak and a lingering hint of baked apple. A trace of dry spice from the Mizunara cask keeps the finish from fading too quickly.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003e\u003cu\u003eHow to Drink Mercer + Prince\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eNeat or over a single large ice cube lets the Mizunara oak character come through most clearly; the whisky's 40% ABV is approachable without dilution but opens up with a touch of chill. For cocktails, the fruit-forward, vanilla-rich profile makes it versatile. An \u003cstrong\u003eOld Fashioned\u003c\/strong\u003e benefits from the baked apple and cinnamon notes, which amplify the classic bitters pairing. A \u003cstrong\u003eWhisky Highball\u003c\/strong\u003e — inspired by the Japanese finishing — stretches the lighter fruit and oak into a refreshing long drink. A \u003cstrong\u003eGold Rush\u003c\/strong\u003e (whisky, honey syrup, lemon) highlights the natural caramel sweetness while citrus lifts the dark fruit undertones.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003e\u003cu\u003eBest For\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eGifting a whisky-curious friend who appreciates design-forward brands\u003c\/li\u003e\r\n\u003cli\u003eExploring the intersection of Canadian and Japanese oak maturation\u003c\/li\u003e\r\n\u003cli\u003eHosting a cocktail night where conversation-starting bottles matter\u003c\/li\u003e\r\n\u003cli\u003eBuilding a collection that includes celebrity-backed expressions with genuine production innovation\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp\u003e\u003cstrong\u003e\u003cu\u003eFrequently Asked Questions\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eWhat does Mercer + Prince taste like?\u003c\/strong\u003e Mercer + Prince delivers a smooth, mellow palate of vanilla, caramel, and toasted oak, with distinctive baked apple and cinnamon notes contributed by its Japanese Mizunara oak finish.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eHow does Mercer + Prince compare to Crown Royal?\u003c\/strong\u003e Both are Canadian blended whiskies, but Mercer + Prince incorporates a finishing period in Japanese Mizunara oak, which introduces spice and fruit complexity not typically found in Crown Royal's standard expression, which is finished exclusively in ex-bourbon and new oak. Crown Royal is widely available as a larger-production brand, while Mercer + Prince occupies a more niche, design-driven segment.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eIs Mercer + Prince good for sipping neat?\u003c\/strong\u003e Yes — its 40% ABV and smooth, balanced profile make it approachable for neat sipping, and the Mizunara oak finish adds enough complexity to keep the palate engaged without being overwhelming.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eWhere is Mercer + Prince made?\u003c\/strong\u003e Mercer + Prince is produced in Ontario, Canada, where the whisky is twice distilled and aged in ex-bourbon barrels before undergoing a secondary finishing in Japanese Mizunara oak casks.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eWhat foods pair well with Mercer + Prince?\u003c\/strong\u003e Grilled pork chops complement the toasted oak and caramel sweetness. Apple tarte tatin mirrors the baked apple aromatics. Aged cheddar provides a savory counterpoint to the vanilla notes. Cinnamon-spiced desserts like churros echo the Mizunara-driven spice. Smoked salmon works well against the whisky's subtle sweetness and clean finish.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eWhat sizes does Mercer + Prince come in?\u003c\/strong\u003e The standard bottle is 700ml, which is the primary format available in most markets.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eIs Mercer + Prince worth the price?\u003c\/strong\u003e Mercer + Prince positions itself in the premium tier for Canadian whisky, justified by its minimum four-year age statement and the uncommon Mizunara oak finishing step — a process that adds real cost due to the rarity and expense of Mizunara cooperage.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003e\u003cu\u003eWhy Mercer + Prince?\u003c\/u\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eThe central differentiator here is the Mizunara oak finish — an expensive, logistically complex step that most Canadian whisky producers do not attempt. Mizunara wood is sourced from slow-growing Japanese oak trees, often over 200 years old, and its use in whisky maturation originated in Japan during the mid-20th century. Applied to a four-year Canadian blend, it introduces a layer of cinnamon spice and delicate incense that sets this bottle apart from typical Canadian offerings in the same age range. For drinkers interested in how different wood types shape whisky character, Mercer + Prince delivers a genuinely unusual cross-cultural maturation story backed by real production choices rather than marketing alone.\u003c\/p\u003e","brand":"Mercer + Prince","offers":[{"title":"Default Title","offer_id":44837988925609,"sku":"36544","price":29.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1024\/6313\/files\/Mercer-Prince-ASAP-Rocky__68544.jpg?v=1730503475"}],"url":"https:\/\/theliquorbarn.com\/collections\/mercer-prince.oembed","provider":"The Liquor Barn","version":"1.0","type":"link"}